:15:02
so let me introduce the new
member of my creative team...
:15:05
Kevin Gibbons.
:15:06
And may I say that my team
has come up with a campaign...
:15:09
that I feel you will all agree
has universal appeal.
:15:13
So, without any further ado...
:15:16
allow me to present...
:15:21
[Sighs]
:15:23
And the tag line is...
:15:26
"Reebok--step into the future."
:15:32
[Crickets chirping]
:15:39
[Gulp]
:15:41
[Whispering]
:15:43
-It's a little, uh, cold.
-Hmm?
:15:47
We were hoping
for something more lively...
:15:50
with a little more depth.
:15:52
-Huh.
-Actually--
:15:54
Actually, we totally agree.
:15:56
That's why l--we came up
with something so fabulous.
:16:01
Did we?
:16:02
Well, I don't like surprises,
you know.
:16:04
Mmm.
:16:06
Let me present to you...
:16:07
what we believe will be
Reebok's new campaign.
:16:23
Ahem.
Girls at a party...
:16:26
girls at school,
girls at a concert...
:16:30
girls at a soccer field--
all wearing Reeboks.
:16:34
The tagline?
:16:36
"For girls who choose to move."
:16:42
-But that's--
-That's great.
:16:45
When can you have it by?
:16:47
Uh, Kevin here could
make copies of the mock-ups...
:16:50
and messenger them
over to you...
:16:51
by the end of the business
day, couldn't you, Kevin?
:16:54
Sure.
:16:56
HIGGINS:
Wonderful, wonderful.
:16:59
Phenomenal work, Jackie.