Cypher
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:12:00
The conference room will
be open in five minutes.

:12:12
Good morning everyone.
My name is Robert Tuttle.

:12:15
I'll be your first speaker.
:12:17
I'll first discuss shaving cream distribution outlets,
:12:19
in North American market.
:12:21
Let me begin by acknowledging what has become axiomatic,
:12:24
in the field of shaving cream distribution,
:12:27
namely that shaving cream,
:12:30
indeed almost all personal hygiene products for men,
:12:33
are what we call fashion resistant.
:12:36
The overwhelming majority
of shaving cream users,

:12:39
will adopt a brand and remain loyal to it.
:12:41
There is a difference in methods used
to penetrate that market.

:12:45
These two methods,
employed by the respective companies,

:12:48
really illustrate the essential strategic choice
that faces...

:12:53
The Mediterranean is beautiful, but
if it's real sailing,

:13:00
I'll recommend the Sunda islands in
the Banda sea.

:13:03
I was there on a trip last spring.
:13:05
- Your cigarettes, sir.
- Thank you very much.

:13:12
Cohibas, my favorite brand.
:13:18
- Thank you. Oh I'm sorry...
- Thank you.

:13:30
Would you excuse me.

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