:03:02
	I see the corporation
as part of a jigsaw
:03:05
	in society as a whole
:03:07
	which if you remove it
:03:08
	the pictures incomplete.
:03:10
	But equally if it's
the only part
:03:13
	it's not going to work.
:03:16
	A sports team.
:03:17
	Some of us are
blocking and tackling.
:03:19
	Some of us
are running the ball
:03:20
	some of us are
throwing the ball.
:03:22
	But we all have
a common purpose
:03:24
	which is to succeed
as an organization.
:03:28
	A corporations
like a family unit.
:03:30
	People in a corporation work
together for a common end
:03:37
	Like the telephone system
:03:39
	it reaches almost
everywhere.
:03:42
	It's extraordinarily powerful
it's pretty hard to avoid.
:03:46
	And it transforms
the lives of people
:03:48
	I think on balance
:03:50
	for the better.
:03:53
	The eagle
:03:54
	soaring clear eyed
competitive
:03:59
	prepared to strike
but not a vulture.
:04:03
	Noble visionary majestic
that people can believe in
:04:09
	and be inspired by
:04:11
	that creates such
a lift that it soars.
:04:15
	I can see that being
a good logo
:04:18
	for the principled
company.
:04:24
	Okay guys
enough bullshit.
:04:30
	Corporations are
artificial creations.
:04:33
	You might say
theyre monsters
:04:35
	trying to devour as much
profit as possible
:04:39
	at anyone's expense.
:04:43
	I think of a whale.
:04:45
	A gentle big fish
:04:48
	which could swallow you
in an instant.
:04:52
	Dr. Frankenstein's creation
:04:56
	has overwhelmed and
overpowered him.
:04:59
	As the corporate form
has done with us.