:00:02
This is where we
stood up on top.
:00:08
We stood up here
and we smiled.
:00:10
We smiled and
took the picture.
:00:12
Our parents had war stories
and stuff to tell us.
:00:15
We have our corporate
sponsor story.
:00:16
Exactly.
:00:20
I have a lot of faith
in the corporate world
:00:22
because it's always
going to be there
:00:23
so you may as well
have faith in it
:00:25
because if you dont
then it's just not good.
:00:29
Some of the best
creative minds
:00:30
are employed to
assure our faith
:00:31
in the corporate
worldview.
:00:34
They seduce us with corporate
beguiling illusions.
:00:37
Designed to divert
our minds
:00:39
and manufacture
our consent.
:00:49
Corporations dont advertise
products particularly;
:00:51
theyre advertising
a way of life.
:00:52
A way of thinking.
:00:54
A story of who we are as people
and how we got here and
:00:59
you know whats the source
of our so called liberty
:01:01
and so called freedom.
:01:02
You know so you have decades
and decades and decades
:01:05
of propaganda and
education
:01:07
teaching us to think
in a certain way.
:01:09
When applied to
the large corporation
:01:12
it's that the corporation
is was inevitable
:01:14
that it's indispensable
:01:16
that it is somehow
remarkably efficient
:01:18
and that it is responsible
for the sort of
:01:21
for progress and
the good life.
:01:34
Perception management is a
very interesting concept
:01:37
It's basically a methodology
:01:40
which helps us when
we work with our clients
:01:42
to go through a very systematic
thoughtful process
:01:46
in order to be able to
help our clients identify
:01:50
what the resources are
that they have.
:01:52
What the barriers to their
success are
:01:55
and how we can use
communications
:01:56
to help them accomplish
their objectives.