:13:02
Argentina, Chile...
:13:05
Mexico...
:13:07
the US...
:13:09
I forgot one over there...
:13:10
India!
:13:14
I only hope they plant vines
on the moon,
:13:17
so I can be
the first consultant there.
:13:26
- Michel Rolland...
- He works for Mondavi.
:13:28
Yes, I know.
Whom doesn't he work for?
:13:33
I heard him once. In Tokyo.
:13:37
He spoke at a conference
for hundreds of Japanese.
:13:44
It's fantastic. Exhilarating!
:13:48
A guy who wins clients
:13:53
so elegantly, just by laughing...
:13:56
He's always laughing.
You have to like him.
:13:58
He's always got a smile.
:14:01
"Gentlemen,
let's not fool ourselves.
:14:04
"Great wines can be made anywhere."
:14:08
There's only one rule to follow:
Consult Mr Rolland.
:14:13
It's fantastic! J ust fantastic!
:14:16
I happen to often work
:14:20
with important people
in the wine world.
:14:25
The Mondavis are important people.
:14:29
Who in the wine world
doesn't know Mondavi?
:14:33
If you don't,
you're not in the wine world!
:14:37
See those hills?
:14:39
They were going to raze them flat
with bulldozers.
:14:45
So they could put up
huge billboards marked "Mondavi".
:14:50
Big enough to see from the coast.
:14:56
It was a great idea
to make a buck...