:12:38
Parker...
is one of the greatest advocates
:12:41
of American interests.
:12:43
Because in the US, in California,
they know all about marketing:
:12:48
"Let's hide our lack of terroir
with the taste of new oak.
:12:53
"We'll explain that wine
:12:56
"should taste
like the vanilla of new oak."
:12:59
- When was that?
- It started in the 70s.
:13:06
"And we'll convince the French,
who really do have terroir,
:13:13
"that that's what sells."
:13:19
It was already Parker.
:13:21
It was already Parker.
:13:22
Because he rated the wines.
:13:24
And he rated them as...
:13:29
a good American Patriot.
:13:31
Because by rating wines
based on the taste of oak,
:13:36
he followed
his own personal taste.
:13:39
But he also served the interests
of Californian winemakers,
:13:44
who haven't yet had enough time
to uncover their terroir.
:13:48
Get it?
:13:50
- On purpose, you think?
- Of course. I couldn't be clearer.