:22:24
I'm naked underneath!
:22:35
What an amazing feeling.
:22:38
Taste the wine after this,
it has a whole other dimension.
:22:43
Is it playing peek-a-boo?
:22:44
It's teensie.
You could mistake it for a grape.
:22:51
A whore wine comes right at you.
There really are trickster wines.
:22:55
The wines that trick you...
:22:57
They come on to you right away.
:23:00
Then they drop you.
:23:03
They drop you, like that!
:23:04
In fact, they're "traitor" wines!
:23:07
The modern world...
:23:09
- because there's no time
for anything -
:23:12
is used to wines that...
:23:14
This world likes to be fooled.
:23:18
Each brand
has key factors of success.
:23:23
Not quite the key selling points,
but almost.
:23:25
Each of our brands
has its own wines,
:23:28
like what you tasted with Alix.
:23:32
The Ropiteau product-combos are
different from those at Bouchard.
:23:36
The marketing dynamics
:23:38
and our plan to convince
the consumer are different.
:23:42
The problem is...
the Boissets want me to sign off
:23:47
on all the wines
in their Ropiteau brand.
:23:50
Ropiteau sells 125, 000 bottles
of white and 250, 000 of red.
:23:54
Have you seen any red wine here?
:23:58
No.
:23:59
The reds are made elsewhere.
At N uits-St-Georges.